Fair Trade Certified: SheaMoisture

I personally have been a loyal customer to this company. For those who don’t know, SheaMoisture is a company that focuses on beauty, skin, and hair care products that is suitable for nearly everyone. I recently learned that they were a fair trade company and use a lot of raw, natural materials that benefits everyone that comes to contact with it.

They recently came up with a new line of products that are made with 100% Virgin Coconut Oil. Not only it very healthy and beneficial to the consumer as well as the workers. With this line, it is helping 15 US based minority owned businesses that employ over 900 people and empowering women.

SheaMoisture is a part of different programs like the Sofi Tucker that all started over 100 years back when Sofi was selling Shea nuts in a local market in Sierra Leone. Her legacy is now being used a platform that can help others get equal pay in better working conditions. They are also a part of the Supply Chain Program where they make sure that all of their ingredients are safe, certified natural fair trade so it can be safe for everyone

Now that I have had a chance to learn about Fair Trade and even begin to look at products and support, it makes me feel better to contribute to something that means a lot more when I see a certified logo on it.